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New lifestyle brand spans from nail polish to apparel.
June 26, 2019
By: Melissa Meisel
The latest creation from Target is going up against leading retailers like Justice and Forever 21. More Than Magic features over 500 affordably priced items for girls ages 8-12. This is Target’s first full lifestyle brand, spanning everything from beauty and apparel to stationery and tech—all in bold colors and inclusive designs that younger guests (and their parents) will love. More Than Magic offers products such as body glitter, lip gloss, nail polish and body lotion, among others. Beginning July 13, More Than Magic will be available in Target stores and on Target.com, with sizes ranging from 4-16 and prices ranging from $0.99 to $29.99.
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